Tuesday, 14 December 2010

Digipak template (visual) by Laurence Ewen

After completing a template for our digipak, with written descriptions on each page describing the content which would be applicable, we created a more visual template which we could fold
into shape and refer to when using Photoshop.

One aspect that we deemed quite
important is that the sides of the
pages are faded out to black. This is especially appropriate for the front cover which has a picture of the protagonist bear from our music video sitting on a dirty street pavement next to a brick wall. The effect symbolises the bear's seclusion from the rest of society, and he has no escape from his current life position where he is always ignored and rejected. The state of his surroundings assist in emphasising this as it suggests that he is homeless like in the music video, and it establishes quite a melancholy atmosphere for the viewer to go with the similarly 'dark' toned music.
























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